Mutma’innah, L. N. and Soebiantoro, U. (2025) “The Influence of Digital Marketing and Electronic Word of Mouth (E-WOM) on Purchasing Decisions for Wardah Lipstick Product in Surabaya”, Management Science Research Journal, 4(4), pp. 46–55. Available at: https://managementscienceresearchjournal.com/index.php/msr/article/view/178 (Accessed: 17 November 2025).